{"id":943644,"date":"2025-08-01T13:37:00","date_gmt":"2025-08-01T11:37:00","guid":{"rendered":"https:\/\/dmcsrb.com\/uncategorized\/bigovic-unesco-najvredniji-investitor-u-kotoru\/"},"modified":"2025-08-01T13:37:00","modified_gmt":"2025-08-01T11:37:00","slug":"bigovic-unesco-najvredniji-investitor-u-kotoru","status":"publish","type":"post","link":"https:\/\/dmcsrb.com\/en\/drustvo\/bigovic-unesco-najvredniji-investitor-u-kotoru\/","title":{"rendered":"Bigovi\u0107: UNESCO \u2013 najvredniji investitor u Kotoru"},"content":{"rendered":"



<\/p>\n\n\n\n

\u201cGledano isklju\u010divo ekonomskim parametrima, procjene govore da destinacije pod UNESCO za\u0161titom mogu ostvariti 20\u201330 odsto ve\u0107e prihode po posjetiocu u odnosu na sli\u010dne destinacije bez takvog statusa. Razlog je jednostavan: privla\u010de goste vi\u0161e plate\u017ene mo\u0107i, koji tra\u017ee autenti\u010dnost, kulturu i odr\u017eivost\u201d, navodi Bigovi\u0107.<\/p>\n\n\n\n

Pored za\u0161tite kulturne ba\u0161tine, va\u017eno je i zato da vlast \u0161titi UNESCO status, a ne \u017eelje investitora.<\/p>\n\n\n\n

\u201cTursti na su\u0161tinski elitnoj desticinaciji, uz odgovoraju\u0107e sar\u017eaje mogu u prosjeku tro\u0161iti 2.500\u20135.000 eura po osobi tokom boravka. Dakle, elitni turizam ne tra\u017ei kvadrate i gu\u017evu, ve\u0107 mir, kvalitet i kulturni identitet\u201d, isti\u010de Bigovi\u0107.<\/p>\n\n\n\n

S druge strane, dodaje on, neselektivna urbanzacija i degradacija prostora mogu dovesti do gubitka UNESCO statusa, \u0161to automatski smanjuje atraktivnost destinacije na globalnom tr\u017ei\u0161tu, ali i povjerenje ozbiljnih investitora.<\/p>\n\n\n\n

\u201cPrimjer Dresdena (Njema\u010dka), koji je 2009. izgubio UNESCO status zbog izgradnje mosta, doveo je do naru\u0161avanja imid\u017ea i brzog pada turizma od 10%, uz gubitke u lokalnoj ekonomiji. Dakle, o\u010duvanje statusa nije ko\u010dnica, ve\u0107 investicija koja donosi ve\u0107i i dugotrajniji povrat. Umjesto da se grad prodaje kvadrat po kvadrat, Kotor treba da se razvija kao prostor koji sa manje daje vi\u0161e \u2013 za
gra\u0111ane, turiste i budu\u0107e generacije\u201d, zaklju\u010dio je Aleksa Bigovi\u0107.<\/p>","protected":false},"excerpt":{"rendered":"

Kotor je pod za\u0161titom UNESCO-a od 1979. godine, a ta za\u0161tita nije samo simbol presti\u017ea, ve\u0107 realna razvojna \u0161ansa, kazao je Aleksa Bigovi\u0107 iz Preokreta.<\/p>","protected":false},"author":1,"featured_media":943645,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[16455,101,1034],"naslovna":[],"class_list":["post-943644","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-drustvo","tag-bigovic","tag-kotor","tag-unesco"],"acf":[],"yoast_head":"\nBigovi\u0107: UNESCO \u2013 najvredniji investitor u Kotoru - dmcsrb.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dmcsrb.com\/en\/drustvo\/bigovic-unesco-najvredniji-investitor-u-kotoru\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bigovi\u0107: UNESCO \u2013 najvredniji investitor u Kotoru - 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